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Before and since their reintroduction to the market under the watchful eye of BMW, Mini hasn’t been considered a particularly masculine auto maker. Even the largest and sportiest of the lot still possess that kind of cute, petite, city-car attitude, which makes it of little surprise that the company falls on this list. Women are reportedly 18% more likely to buy a Mini than men, according to the data gathered by iSeeCars.

Source: Mazda

 

 Mazda

When it comes to selecting a new Mazda, women are 21% more likely than men to pull the trigger on a purchase. It’s not all that surprising, though, as Mazda focuses on smaller, more efficient cars that don’t boast as much power. Those are generally not the traits men use for car shopping, though that is changing as cars become more efficient overall.

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We’ve previously dug into the most male-dominated brands of automobiles — which brands were owned mostly by men, as opposed to women. Not surprisingly, the leading brands, some of which boasted a rate of male ownership topping 90%, were high-end, high-performance luxury cars that easily commanded six figures. This says a lot about the spending priorities of wealthy men, though it isn’t unexpected. Conversely, it also says a lot about wealthy women, too: namely, that even with the available means, women would apparently rather spend their money elsewhere.
Fortunately, iSeeCars.com and its vast trove of car sales data can provide the other side of the story — that is, which brands are most favored by women. “ISeeCars.com analyzed more than 30 million used cars listed for sale on [the website] over the last year and studied hundreds of thousands of inquiries of consumers who contacted the seller about a specific car listing,” iSeeCars founder and CEO Phong Ly told Autos Cheat Sheet. “The car brand preferences are based on calculating and comparing the percentages of inquiries from men vs women.”
Read on to see which ten automotive brands women prefer the most, according to iSeeCars’ analysis

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How can you get Vehicles made by Chrysler are apparently 32% more likely to be bought by women over men, the study found. This could partially be due to men preferring the Ram or Dodge nameplate over Chrysler’s. Generally, Dodges will offer better performance — think Challengers or Chargers — while Chrysler models tend to be more mild-mannered and reserved, priding comfort over a performance-centric driving experience.a good car Deal??

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